Pertimbangan Yang Digunakan Pedagang Dalam Memilih Sumber Pendanaan Untuk Modal Usahanya

Wihara, Dhiyan Septa and LEKSONO, PONIRAN YUDHO (2018) Pertimbangan Yang Digunakan Pedagang Dalam Memilih Sumber Pendanaan Untuk Modal Usahanya. In: PROSIDING SEMINAR NASIONAL MANAJEMEN 3 DAN CALL FOR PAPERS 2018 Tema “Membangun Ekonomi Indonesia yang Berdaya Saing Berbasis Entrepreneurial Leadership, 05 Oktober 2018, Universitas Negeri Surabaya.

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Abstract

This study aims to 1) identify which financial institutions are used by the setono market traders are comfortable in accessing funding sources. 2) Analyzing the characteristics of the setono market traders based on working hours and income levels. 3) Analyzing the relationship between working hours and traders' income on funding sources. The technique of determining samples using purposive sampling is by specifying certain criteria so that the sample in this study is the court traders who are beating in the afternoon starting at 3:00 p.m. to the night of 60 traders. this study uses a quantitative approach with descriptive techniques. The analysis used is Chi Square which is to see the relationship between working hours and the income of traders with their funding sources. The results show that the most widely used sources of financing by traders are daily banks / "plecit", commercial banks and BMT. Traders with limited working hours choose a daily bank as a source of funding, and traders with low income levels choose commercial banks as funding sources. Working hours are not significantly related to the sources of financing of traders with weak relationship strength. While the level of income is significantly related to the source of financing of traders with the strength of the relationship is quite strong.

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